E-commerce & Retail Software
A factory in Denizli that has exported towels for decades and a Kayseri furniture maker with a nationwide dealer network face the same problem once they decide to sell direct: their manufacturing expertise says nothing about whether a checkout page converts. runIT builds the storefronts, catalog systems and payment integrations — both Turkish gateways like iyzico and PayTR and international ones like Stripe and PayPal — that let manufacturers and retailers sell directly to buyers, not only through intermediaries. Antalya's tourism-driven sellers and Izmir's Aegean exporters taught us the same lesson from a different angle: page speed and Core Web Vitals are not a technical nicety, they are the difference between a sale and an abandoned cart.
What we solve
Storefronts fast enough that Core Web Vitals do not quietly cap your conversion rate during a campaign traffic spike.
Payment integration covering both Turkish gateways (iyzico, PayTR) and international ones (Stripe, PayPal) for cross-border sales.
Product catalog and inventory systems that stay in sync between a factory floor, a warehouse and an online storefront.
SEO-optimized product and category pages so organic search brings in buyers, not just paid traffic.
What we build for this industry
Why runIT
We've built the same programmatic-SEO patterns used on Pilates Rehberi and Pilates Studios UK into product-catalog architecture — structured content that search engines can actually index at scale.
Dual-market payment expertise (Turkish and European gateways) means one checkout that works whether the buyer is in Istanbul or Berlin.
Performance is treated as a conversion-rate lever, not a Lighthouse-score vanity metric — slow pages cost sales, not just rankings.
As smooth as a software deploy.
Sprint-focused, transparent, measurable. You see what we do at every step.
Brief & Strategy
We clarify goals, users and technical constraints. Work begins on day one.
Design & Architecture
UX flows, system architecture and data models run in parallel.
Build & QA
CI/CD pipeline live in the first week. Automated tests, code review, observability — by default.
Ship & Grow
Post-launch SEO, performance and analytics keep growth compounding.
This same system, shipped before.
Pilates Rehberi and Pilates Studios UK are live examples of the programmatic-SEO local-directory system you're looking at right now — built, launched and ranking.
Frequently asked questions
Can you build an e-commerce store that handles both Turkish and international payments?
Yes. We integrate Turkish payment gateways (iyzico, PayTR) alongside international ones (Stripe, PayPal) in a single storefront, with product catalogs, inventory sync and SEO-optimized pages built to convert — not just to look good in a demo.


