iOS App Development
Apple's ecosystem rewards apps that feel like they belong on the device — smooth animations, respect for the notch and Dynamic Island, and instant response to touch. That only happens with native code. We build iOS apps in Swift and SwiftUI, working directly against Apple's frameworks instead of a translation layer, so the app can tap into Face ID, HealthKit, ARKit, or Apple Pay without workarounds. This is the right path for products where user experience is the differentiator, or where the business is iOS-first before expanding elsewhere. Our job doesn't stop at writing code: we prepare the App Store listing, run App Store Optimization on keywords and screenshots, and navigate Apple's review guidelines so builds don't stall in the queue over an avoidable rejection.
What's included
Native Swift/SwiftUI codebase built against current iOS SDKs and Apple's Human Interface Guidelines
App Store Connect setup, metadata, and App Store Optimization for keywords, screenshots, and preview videos
Push notification setup (APNs) and in-app purchase / subscription integration via StoreKit
Backend and REST/GraphQL API integration with authentication, error handling, and offline caching
Why runIT
We write native Swift/SwiftUI rather than wrapping a shared codebase, so animations, gestures, and platform APIs like Face ID or ARKit work exactly as Apple intends, without compromise.
We know Apple's App Review guidelines closely enough to flag likely rejection triggers — privacy manifests, permission prompts, in-app purchase rules — before submission, not after a bounce.
Our ASO process treats the App Store listing as a living asset: keyword research, competitor screenshot analysis, and iterative testing of icons and preview videos, not a one-time upload.
As smooth as a software deploy.
Sprint-focused, transparent, measurable. You see what we do at every step.
Brief & Strategy
We clarify goals, users and technical constraints. Work begins on day one.
Design & Architecture
UX flows, system architecture and data models run in parallel.
Build & QA
CI/CD pipeline live in the first week. Automated tests, code review, observability — by default.
Ship & Grow
Post-launch SEO, performance and analytics keep growth compounding.
This same system, shipped before.
Pilates Rehberi and Pilates Studios UK are live examples of the programmatic-SEO local-directory system you're looking at right now — built, launched and ranking.
Frequently asked questions
How long does Apple's App Store review typically take, and can you speed it up?
Apple usually reviews submissions within 24-48 hours, though it can take longer during peak periods or if reviewers have questions. We can't bypass Apple's process, but we reduce the risk of rejection by following App Review Guidelines closely during development — correct permission usage descriptions, privacy nutrition labels, and testable demo accounts — so most of our submissions clear on the first pass.